Nov 14
5
AdWords scripts provide many ways to take PPC accounts to the next level with a (reasonably) straightforward method of streamlining repetitive tasks. This frees up time and allows the creation of advanced automations that just wouldn’t be possible to implement manually. To unlock the full potential of automation, you need to build an application based on the AdWords API, but that is much more complex and likely requires the know-how of a specialist developer
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How to Be Awesome At AdWords Scripting by @searchlabs